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Strategic Communications
From: Five Good Ideas
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This chapter by Jennifer Lynn focuses on developing a communications plan and fitting your audience with your messaging.
Contributors
Jennifer Lynn
Jennifer Lynn is a communications strategist, diversity specialist, entrepreneur and president of lci Associates Inc. Prior to establishing lci, Jennifer was a producer and a broadcast executive with ctv, Canada’s largest private television network. She has held faculty positions as Adjunct Professor at Ryerson University and course instructor at Conestoga College. Jennifer is a past chair of the board of the United Way of Greater Toronto, and has served on the boards and standing committees of organizations dedicated to community building, social justice, arts and culture and education. She is a recipient of the Queen’s Golden Jubilee Medal, which recognizes ‘those persons who have made a significant contribution to Canada, to their community or to their fellow Canadians.
