Green Activism
Showing 145–160 of 179 results
| Title & Subtitle | Abstract | Contributors | Pages | Year | Purchase |
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From ![]() Step 3: Developing Strategies – CommunicationCommunication: Creating Effective Messages |
Much of human communication involves persuasion. Whether done by a four-year-old or a marketing firm, the aims are the same: to influence our attitudes and/or our behavior. The transition to a … | Doug McKenzie-Mohr | 21 | 2011 | $0.42 Add |
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From ![]() Step 3: Developing Strategies – IncentivesIncentives: Enhancing Motivation to Act |
Financial incentives can provide the motivation for individuals to perform an activity that they already engage in more effectively, such as recycling, or to begin an activity that they otherwise … | Doug McKenzie-Mohr | 12 | 2011 | $0.12 Add |
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From ![]() Step 3: Developing Strategies – BarriersConvenience: Making it Easy to Act |
If the behavior is unpleasant or time-consuming, for example, no matter how well you address internal barriers your community-based social marketing strategy will be unsuccessful. The first step … | Doug McKenzie-Mohr | 9 | 2011 | $0.90 Add |
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From ![]() Step 4: Piloting |
Think of a pilot as a “test run,” an opportunity to work out the bugs before committing to carrying out a strategy broadly. As noted in the chapters on developing strategies, the … | Doug McKenzie-Mohr | 7 | 2011 | $0.70 Add |
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From ![]() Step 5: Broad-scale Implementation and Evaluation |
When a pilot project has demonstrated that a behavioral change can be brought about cost-effectively, it is time to broadly implement the strategy. Prior to broad-scale implementation, collect … | Doug McKenzie-Mohr | 3 | 2011 | $0.30 Add |
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From ![]() Step FiveJoin the Climate Emergency Movement |
This chapter gives a series of ideas and outlines for individuals who want to combat the climate emergency. This includes organizations to join and resources to make use of. | Margaret Klein Salamon; Molly Gage | 23 | 2020 | $2.30 Add |
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From ![]() Step FourUnderstand and Enter Emergency Mode |
This chapter asks the reader to reassess how they establish priorities in order to enter a state of focus and determination to tackle the climate emergency. | Margaret Klein Salamon; Molly Gage | 20 | 2020 | $2.00 Add |
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From ![]() Step OneFace Climate Truth |
This chapter asks the reader to engage with the truth about climate change: That scientific consensus agrees that a climate emergency and ecological crisis presents an imminent existential threat … | Margaret Klein Salamon; Molly Gage | 19 | 2020 | $1.90 Add |
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From ![]() Step ThreeReimagine Your Life Story |
This chapter asks us to reassess the purpose of our lives in the context of facing the climate emergency. We must recast ourselves as the heroes of this story and start to act accordingly. | Margaret Klein Salamon; Molly Gage | 11 | 2020 | $1.10 Add |
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From ![]() Step TwoWelcome Fear, Grief, and Other Painful Feelings |
This chapter suggests that readers must be willing to accept and cope with the feelings of fear and grief that accompany the thought of climate change. By not allowing these negative feelings to … | Margaret Klein Salamon; Molly Gage | 24 | 2020 | $2.40 Add |
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From ![]() Storytellers’ Foundation: Learning for a ChangeFrom: Activism That Works |
From Activism That Works: | Anne Docherty | 9 | 2011 | $0.90 Add |
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From ![]() NEW! Swimming Upstream |
This chapter discusses the benefits of personal change, how personal decisions can have ripple effects on other people, and how activists need to meet people where they are in order to influence … | Sami Grover | 16 | 2021 | $1.60 Add |
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From ![]() TechniquesFrom: Common Threads |
As you begin to work with natural fibers you will realize how much of the knowledge is transferable from one fiber to another. As you pick up a new plant, first try what you already know. … | Sharon Kallis | 51 | 2014 | $5.10 Add |
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From ![]() NEW! The Climate MovementPART 4: To Shape a Coming World From: Worlds at Stake |
Chapter 10 focuses on the current state of the climate movement, providing a survey of its most prominent leaders, their tactics, and action they are bringing about. | Aaron Saad | 22 | 2022 | $2.20 Add |
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From ![]() The Disability Action Hal: Tell Stories, Take Action, Change LivesFrom: Activism That Works |
From Activism That Works: | Colleen Huston; Members of the Hall; Ryan Geake | 11 | 2011 | $1.10 Add |
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From ![]() The Face of the FutureFrom: Not Just a Pretty Face |
Green chemistry, green politics and other hopeful solutions for a healthier tomorrow. | Stacy Malkan | 11 | 2007 | $1.10 Add |










