Green Activism

Showing 145–160 of 179 results

Title & Subtitle Abstract Contributors Pages Year Purchase
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Step 3: Developing Strategies - Communication

Step 3: Developing Strategies – Communication

Communication: Creating Effective Messages

From: Fostering Sustainable Behavior

Much of human communication involves persuasion. Whether done by a four-year-old or a marketing firm, the aims are the same: to influence our attitudes and/or our behavior. The transition to a … 21 $0.42 Add
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Step 3: Developing Strategies - Incentives

Step 3: Developing Strategies – Incentives

Incentives: Enhancing Motivation to Act

From: Fostering Sustainable Behavior

Financial incentives can provide the motivation for individuals to perform an activity that they already engage in more effectively, such as recycling, or to begin an activity that they otherwise … 12 $0.12 Add
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Step 3: Developing Strategies - Barriers

Step 3: Developing Strategies – Barriers

Convenience: Making it Easy to Act

From: Fostering Sustainable Behavior

If the behavior is unpleasant or time-consuming, for example, no matter how well you address internal barriers your community-based social marketing strategy will be unsuccessful. The first step … 9 $0.90 Add
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Step 4: Piloting

Step 4: Piloting

From: Fostering Sustainable Behavior

Think of a pilot as a “test run,” an opportunity to work out the bugs before committing to carrying out a strategy broadly. As noted in the chapters on developing strategies, the … 7 $0.70 Add
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Step 5: Broad-scale Implementation and Evaluation

Step 5: Broad-scale Implementation and Evaluation

From: Fostering Sustainable Behavior

When a pilot project has demonstrated that a behavioral change can be brought about cost-effectively, it is time to broadly implement the strategy. Prior to broad-scale implementation, collect … 3 $0.30 Add
From
Step Five

Step Five

Join the Climate Emergency Movement

From: Facing the Climate Emergency

This chapter gives a series of ideas and outlines for individuals who want to combat the climate emergency. This includes organizations to join and resources to make use of. ; 23 $2.30 Add
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Step Four

Step Four

Understand and Enter Emergency Mode

From: Facing the Climate Emergency

This chapter asks the reader to reassess how they establish priorities in order to enter a state of focus and determination to tackle the climate emergency. ; 20 $2.00 Add
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Step One

Step One

Face Climate Truth

From: Facing the Climate Emergency

This chapter asks the reader to engage with the truth about climate change: That scientific consensus agrees that a climate emergency and ecological crisis presents an imminent existential threat … ; 19 $1.90 Add
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Step Three

Step Three

Reimagine Your Life Story

From: Facing the Climate Emergency

This chapter asks us to reassess the purpose of our lives in the context of facing the climate emergency. We must recast ourselves as the heroes of this story and start to act accordingly. ; 11 $1.10 Add
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Step Two

Step Two

Welcome Fear, Grief, and Other Painful Feelings

From: Facing the Climate Emergency

This chapter suggests that readers must be willing to accept and cope with the feelings of fear and grief that accompany the thought of climate change. By not allowing these negative feelings to … ; 24 $2.40 Add
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Swimming Upstream
NEW!

Swimming Upstream

From: We're all Climate Hypocrites Now

This chapter discusses the benefits of personal change, how personal decisions can have ripple effects on other people, and how activists need to meet people where they are in order to influence … 16 $1.60 Add
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Techniques

Techniques

From: Common Threads

As you begin to work with natural fibers you will realize how much of the knowledge is transferable from one fiber to another. As you pick up a new plant, first try what you already know. … 51 $5.10 Add
From
The Climate Movement
NEW!

The Climate Movement

PART 4: To Shape a Coming World

From: Worlds at Stake

Chapter 10 focuses on the current state of the climate movement, providing a survey of its most prominent leaders, their tactics, and action they are bringing about. 22 $2.20 Add
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The Face of the Future

The Face of the Future

From: Not Just a Pretty Face

Green chemistry, green politics and other hopeful solutions for a healthier tomorrow. 11 $1.10 Add