E-commerce

Showing 17–32 of 45 results

Title & Subtitle Abstract Contributors Pages Year Purchase
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Having a Direct Connection with Customers
NEW!

Having a Direct Connection with Customers

From: Shifting the Balance

Readings in part 3 of this text explore how data-driven organizations share core values and how businesses can build connections with their data. This chapter explores how data can be used to … 10 $1.00 Add
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Informed, Enhanced, and Driven Data
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Informed, Enhanced, and Driven Data

From: Shifting the Balance

Readings in part 1 of this text explore how companies combine intuition with data and analytics to drive competitive wedges in their markets. Topics discussed in this chapter include the role of … 7 $0.70 Add
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Introduction
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Introduction

From: The Shopify Story

MacDonald introduces Shopify Inc., describing the company’s expansion since its formation in 2006 and the role CEO Tobias Lütke and Shopify’s executive team played in the … 5 $0.50 Add
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Lift-Off!
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Lift-Off!

From: The Shopify Story

This chapter discusses how Lütke and Lake sought to fill the gap in the e-commerce market by licensing their software, leading to the creation of the Shopify platform. 8 $0.80 Add
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Listing on the Stock Market
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Listing on the Stock Market

From: The Shopify Story

This chapter discusses Shopify’s success following the implementation of their retail operating system. 10 $1.00 Add
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Looking Forward with Data
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Looking Forward with Data

From: Shifting the Balance

Readings in part 3 of this text explore how data-driven organizations share core values and how businesses can build connections with their data. This chapter explores the predictive value of … 6 $0.60 Add
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Prelude to the Launch
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Prelude to the Launch

From: The Shopify Story

This chapter introduces Fiona McKean and family friend Scott Lake, discussing the events that led Lake and Lütke to form the company Snowdevil, launching the two into the world of e-commerce. 8 $0.80 Add
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Rebooting the Engine
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Rebooting the Engine

From: The Shopify Story

This chapter discusses the recent changes made to Shopify’s workforce, product developments, and other future opportunities contributing to the company’s growth and success. 11 $1.10 Add
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Retail Operating System I
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Retail Operating System I

From: The Shopify Story

This chapter discusses Shopify’s development of Shopify POS, a retail operating system as well as other sales software that supported online and offline commerce for businesses. 9 $0.90 Add
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Retail Operating System II
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Retail Operating System II

From: The Shopify Story

This chapter further discusses the success of Shopify’s retail operating system, highlighting their growing online e-commerce presence. 11 $1.10 Add
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Rising Above the Challenges to a Data-driven Model
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Rising Above the Challenges to a Data-driven Model

From: Shifting the Balance

Readings in part 4 of this text explore the ways in which data-driven decision making are applied to different industries 23 $2.30 Add
Shifting the Balance
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Shifting the Balance

How Top Organizations Beat the Competition by Combining Intuition with Data

Digital transformation expert Mark Schrutt reveals how the world’s top companies are using vast amounts of data to inform their decisions, disrupt industries, and get closer to their … 253 View
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Shifting Winds
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Shifting Winds

From: Shifting the Balance

Readings in part 1 of this text explore how companies combine intuition with data and analytics to drive competitive wedges in their markets. This chapter discusses the shift to data driven … 11 $1.10 Add
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Shopify Gathers Speed
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Shopify Gathers Speed

From: The Shopify Story

This chapter follows the ways Shopify executives were constantly learning and developing in their roles over the years. 14 $1.40 Add
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Staying Alive
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Staying Alive

From: The Shopify Story

This chapter discusses the new faces at Shopify and how the company adapted to compensation and corporate governance issues. 10 $1.00 Add
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The Baseline for Data-driven Decision-making
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The Baseline for Data-driven Decision-making

From: Shifting the Balance

Readings in part 3 of this text explore how data-driven organizations share core values and how businesses can build connections with their data. This chapter discusses how successful … 9 $0.90 Add