Lauren Highleyman

Showing 1–16 of 19 results

Title & Subtitle Abstract Contributors Pages Year Purchase
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Making Shift Happen

Designing for Successful Environmental Behavior Change

The changemaker’s guide to catalyzing environmental behaviour change for a healthy future. To tackle our urgent environmental problems and achieve positive, durable change, we must design … ; ; ; 546 View
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Introduction

From: Making Shift Happen

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Foundations

From: Making Shift Happen

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This chapter looks at the Foundations for shaping our behaviour towards facing environmental challenges. This chapter explores issues such as the ethics, scarcity, and equity of designing and … ; ; ; 29 $2.90 Add
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Initiate

From: Making Shift Happen

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This chapter explores the Initiate to begin changing our specific behaviours to help address specific issues within the larger fight against climate crisis. This chapter discusses the process and … ; ; ; 63 $6.30 Add
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Uncover

From: Making Shift Happen

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This chapter explores how to Uncover ways to change our behaviour using the Behavioral Drivers Analysis (BDA), an analytic tool for uncovering evidence-based drivers in different people. The … ; ; ; 65 $6.50 Add
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Design

From: Making Shift Happen

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This chapter focuses on how to Design your environment for behaviour change. The chapter focuses on how you can design a new product, service, communication strategy, policy, choice architecture, … ; ; ; 32 $3.20 Add
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Implement

From: Making Shift Happen

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This chapter discusses how to Implement the preparation, research, design, and testing are all necessary for coming up with a solution to an environmental problem. This chapter discusses how to … ; ; ; 23 $2.30 Add
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Methods

From: Making Shift Happen

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This chapter focuses on the Method for doing research and provides advice on how to design your research effort. The chapter does this by focusing on how to develop research methods and do … ; ; ; 41 $4.10 Add
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Highlight norms to leverage BELONGING

From: Making Shift Happen

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This chapter begins the Section 2 of the book Behavioral Building Blocks with each letter of the word “BEHAVIORAL’’ corresponding to a chapter that explores a collection of related behaviour … ; ; ; 24 $2.40 Add
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Make it EASY

From: Making Shift Happen

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This chapter focuses on how Easy it is to reduce the intention-action gap. The chapter discuss tips for making the desired behaviours as simple, seamless, and convenient as possible. We’ll also … ; ; ; 23 $2.30 Add
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Cultivate powerful HABITS

From: Making Shift Happen

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This chapter highlights how we can cultivate environmentally friendly Habits. This chapter provides a variety of tools to support our target audiences in building durable positive habits by … ; ; ; 25 $2.50 Add
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Activate ATTACHMENT

From: Making Shift Happen

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This chapter discusses Attachment by exploring methods to catalyze your audience’s motivation to take action by aligning your initiative with what they care most about. This chapter explores how … ; ; ; 31 $3.10 Add
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Design it to be VIVID

From: Making Shift Happen

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This chapter focuses on how to draw people into your work through Vivid design. Topics discussed include vivid communication and how to design vivid initiatives that help your audience notice, … ; ; ; 27 $2.70 Add
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Leverage our need for consistent IDENTITY

From: Making Shift Happen

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This chapter provides tools to leverage your audience’s drive to be consistent with their Identity to encourage environmental behaviours. Topics discusses include highlighting identities that … ; ; ; 24 $2.40 Add
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Empower through active OPTIMISM

From: Making Shift Happen

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This chapter focuses on how Optimism is crucial for maintaining motivation in the face of daunting environmental challenges. The chapter does this by demonstrating how to increase your audience’s … ; ; ; 22 $2.20 Add
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Judiciously use REWARDS

From: Making Shift Happen

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This chapter focuses on the risk Reward issue. By focusing on how to create rewards for certain behaviours or by increasing the size or visibility of existing rewards, you can boost your … ; ; ; 25 $2.50 Add