Startups
Showing 17–32 of 84 results
| Title & Subtitle | Abstract | Contributors | Pages | Year | Purchase |
|---|---|---|---|---|---|
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From ![]() NEW! EpilogueFrom: The Shopify Story |
This chapter summarizes the major players, events, and decisions that led to Shopify’s growth and success. Authors notes are also included. | Larry MacDonald | 53 | 2024 | $5.30 Add |
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From ![]() NEW! Escape VelocityFrom: The Shopify Story |
This chapter outlines Shopify’s growth opportunities, including their experiences going upmarket and expanding their reach to international markets and new industries. | Larry MacDonald | 11 | 2024 | $1.10 Add |
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From ![]() ForwardFrom: Billion Dollar Start-Up |
Foreword | Adam Miron; Julie Beun; Sébastien St-Louis | 2 | 2021 | $0.20 Add |
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From ![]() Founder-Led SalesFrom: Committed |
In this chapter, Sprickerhoff offers a compelling look at how founders of new technology companies must personally lead early sales efforts, drawing on the experience of eSentire, a Canadian … | Eldon Sprickerhoff | 8 | 2024 | $0.80 Add |
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From ![]() From Beaver to PondA History From: Unicorn in the Woods |
This chapter links the entrepreneurial activities of Flood and Newton with another businessman from New Brunswick: Max Aitken, Lord Beaverbrook. It also touches on the historic and current … | Gordon Pitts | 14 | 2020 | $1.40 Add |
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From ![]() From the Ashes of NortelFrom: Unicorn in the Woods |
This chapter recounts the bankrupcy of Nortel, and describes how one former Nortel employee took up a leadership role at UNB’s Centre for Technology Management and Entrepreneurship. | Gordon Pitts | 13 | 2020 | $1.30 Add |
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From ![]() FundingFrom: Committed |
In this chapter, Sprickerhoff explores the funding landscape for technology startups, tracing the journey from bootstrapping through pre-seed, seed, and Series A stages. | Eldon Sprickerhoff | 27 | 2024 | $2.70 Add |
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From ![]() Go-to-Market PreparationFrom: Committed |
In this chapter, Sprickerhoff examines the importance of a go-to-market strategy before a startup seeks funding or launches a product. | Eldon Sprickerhoff | 3 | 2024 | $0.30 Add |
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From ![]() Halfway to ImpossibleFrom: Unicorn in the Woods |
This chapter concerns Radian6, a social media monitoring platform founded by many of the players discussed in the book thus far. Radian6 was later purchased and folded into the Salesforce brand. | Gordon Pitts | 14 | 2020 | $1.40 Add |
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From ![]() Here Come the AmericansFrom: Unicorn in the Woods |
In this chapter, Pitts describes Q1 Labs’ success in finding funding, and how they confronted concerns about their Canadian and Maritime location. | Gordon Pitts | 9 | 2020 | $0.90 Add |
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From ![]() Hi, I’m from New BrunswickFrom: Unicorn in the Woods |
This chapter focuses on the Q1 Labs’ hunt for venture capital, which included multiple trips to the United States to woo wary investors. | Gordon Pitts | 11 | 2020 | $1.10 Add |
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From ![]() HomebodiesFrom: Unicorn in the Woods |
In this chapter, Pitts focuses on Daniella DeGrace, who was a key player in several New Brunswick startups, including iMagic, Q1 Labs, and Radian6. | Gordon Pitts | 16 | 2020 | $1.60 Add |
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From ![]() How to Compete against Larger CompetitorsFrom: Committed |
In this chapter, Sprickerhoff explores how smaller firms can outmanoeuvre larger rivals in managed information security services. | Eldon Sprickerhoff | 6 | 2024 | $0.60 Add |
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From ![]() Illusory Superiority, Survival, and Harsh RealityFrom: Committed |
In this chapter, Sprickerhoff examines the psychological and practical realities of surviving as a startup founder, noting that roughly ninety percent of new businesses fail within five years. | Eldon Sprickerhoff | 5 | 2024 | $0.50 Add |
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From ![]() In the Middle of the AtlanticFrom: Unicorn in the Woods |
This chapter explores "the next big one," the hoped-for startup that will generate economic activity in the Maritimes. | Gordon Pitts | 9 | 2020 | $0.90 Add |
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From ![]() Incubators and AcceleratorsFrom: Committed |
In this chapter, Sprickerhoff examines incubators and accelerators as gathering points for early-stage founders seeking mentorship, training, and capital. | Eldon Sprickerhoff | 5 | 2024 | $0.50 Add |







