New Society Publishers
Showing 785–800 of 1070 results
| Title & Subtitle | Abstract | Contributors | Pages | Year | Purchase |
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From ![]() Step 3: Developing Strategies – Self-Perception TheoryCommitment: From Good Intentions to Action |
Self-Perception Theory intriguingly suggests that if we can provide opportunities for people to engage in sustainable behaviors conveniently, the very act of engaging in those behaviors will … | Doug McKenzie-Mohr | 18 | 2011 | $0.18 Add |
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From ![]() Step 3: Developing Strategies – Norms & Sustainable BehaviourSocial Norms: Building Community Support |
To date too little attention has been given to the significant impact that norms can have upon the adoption of sustainable behavior. If we are to make the transition to a sustainable future, it … | Doug McKenzie-Mohr | 13 | 2011 | $0.13 Add |
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From ![]() Step 3: Developing Strategies – Social DiffusionSocial Diffusion: Speeding the Adoption of New Behaviors |
Both the mundane and important decisions of our lives are strongly affected by a process known as social diffusion or diffusion of innovations. In contrast with what nonpersonal sources of … | Doug McKenzie-Mohr | 11 | 2011 | $0.11 Add |
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From ![]() Step 3: Developing Strategies – ForgettingPrompts: Rembering to Act |
Numerous actions that promote sustainability are susceptible to the most human of traits: forgetting. Fortunately, “prompts” are effective in reminding people to engage in sustainable … | Doug McKenzie-Mohr | 12 | 2011 | $0.12 Add |
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From ![]() Step 3: Developing Strategies – CommunicationCommunication: Creating Effective Messages |
Much of human communication involves persuasion. Whether done by a four-year-old or a marketing firm, the aims are the same: to influence our attitudes and/or our behavior. The transition to a … | Doug McKenzie-Mohr | 21 | 2011 | $0.42 Add |
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From ![]() Step 3: Developing Strategies – IncentivesIncentives: Enhancing Motivation to Act |
Financial incentives can provide the motivation for individuals to perform an activity that they already engage in more effectively, such as recycling, or to begin an activity that they otherwise … | Doug McKenzie-Mohr | 12 | 2011 | $0.12 Add |
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From ![]() Step 3: Developing Strategies – BarriersConvenience: Making it Easy to Act |
If the behavior is unpleasant or time-consuming, for example, no matter how well you address internal barriers your community-based social marketing strategy will be unsuccessful. The first step … | Doug McKenzie-Mohr | 9 | 2011 | $0.90 Add |
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From ![]() Step 4: Piloting |
Think of a pilot as a “test run,” an opportunity to work out the bugs before committing to carrying out a strategy broadly. As noted in the chapters on developing strategies, the … | Doug McKenzie-Mohr | 7 | 2011 | $0.70 Add |
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From ![]() Step 5: Broad-scale Implementation and Evaluation |
When a pilot project has demonstrated that a behavioral change can be brought about cost-effectively, it is time to broadly implement the strategy. Prior to broad-scale implementation, collect … | Doug McKenzie-Mohr | 3 | 2011 | $0.30 Add |
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From ![]() Step FiveJoin the Climate Emergency Movement |
This chapter gives a series of ideas and outlines for individuals who want to combat the climate emergency. This includes organizations to join and resources to make use of. | Margaret Klein Salamon; Molly Gage | 23 | 2020 | $2.30 Add |
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From ![]() Step Five: Join the Movement and Disrupt Normalcy |
In Chapter Five the author describes the need for collective action in facing the climate emergency. | Margaret Klein Salamon; Molly Gage | 7 | 2023 | $0.70 Add |
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From ![]() Step FourUnderstand and Enter Emergency Mode |
This chapter asks the reader to reassess how they establish priorities in order to enter a state of focus and determination to tackle the climate emergency. | Margaret Klein Salamon; Molly Gage | 20 | 2020 | $2.00 Add |
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From ![]() Step Four: Enter Emergency Mode |
In Chapter Four the author details reasons why it may be necessary to adopt an emergency mindset surrounding climate change. | Margaret Klein Salamon; Molly Gage | 23 | 2023 | $2.30 Add |
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From ![]() Step OneFace Climate Truth |
This chapter asks the reader to engage with the truth about climate change: That scientific consensus agrees that a climate emergency and ecological crisis presents an imminent existential threat … | Margaret Klein Salamon; Molly Gage | 19 | 2020 | $1.90 Add |
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From ![]() Step One: Face Climate Truth |
In Chapter One the author discusses the potential for the climate emergency to become an emotional burden. | Margaret Klein Salamon; Molly Gage | 32 | 2023 | $3.20 Add |
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From ![]() Step ThreeReimagine Your Life Story |
This chapter asks us to reassess the purpose of our lives in the context of facing the climate emergency. We must recast ourselves as the heroes of this story and start to act accordingly. | Margaret Klein Salamon; Molly Gage | 11 | 2020 | $1.10 Add |






